November 20, 2009
Seeing as it’s almost Thanksgiving, I want to give thanks to all of our users who have created custom themes over the last year. We’ve seen lots of spectacular themes made with our Theme Editor and have spotlighted just a fraction of them on our blog. To those of you who have created custom themes, thanks for taking advantage of a great feature of the vFlyer service and for making awesome-looking flyers.

WIth that, I’m happy to announce that this week’s Custom Theme of the Week goes to Mike Davis at The Car Store in Everett, Washington. His theme has a really nice header image that he modified from the header on his website and that has a nice balance of text and images. I like it because it provides ample information while looking very professional and well laid out. I also like that the colors in the theme all work well together.
Another great thing Mike does is he uses his custom theme on his Account Profile, making a very nice looking inventory website. This is a very useful feature of vFlyer for auto dealers.
We’ll be back in two weeks with another Custom Theme of the Week, so if you have a custom theme or have seen someone else’s and think it should be celebrated, drop us a line at support@vflyer.com.
October 23, 2009
After a brief hiatus of the CTOTW series, we’re back in style with a lovely custom theme from Sheldon and Rachel Hart of the Columbia River Gorge area in southern Washington. I love their header image: practically a work of art in itself, it contains a dramatic illustration and only the most important information that the authors want to convey to their potential customers, in this case, their website address. It’s beautiful in its simplicity and effectiveness. The rest of the theme, from the color scheme to the fonts they chose, are in perfect harmony with each other. And it’s just a great looking flyer, with high-resolution photos, a handsome logo, and a good amount of information; it’s thorough without being overwhelming.

For a useful introduction to creating and using custom themes, take a look at this series of short video tutorials on our website.
Through the end of this month, we’re offering a free custom branded theme to any auto dealer or service provider with an annual subscription. If you fall under one of these categories, contact support@vflyer.com to claim your free theme. If you have a monthly subscription, we can create a custom theme for you for a discount price of $59.
Again, kudos to Sheldon and Rachel for making such a nice custom theme. If you want your custom theme spotlighted or have come across a custom theme that you think is great, let us know! We love to see the fantastic themes that our users are creating.
October 14, 2009
Our friend, Ryan Hinricher from Investor Nation in Memphis recently told us that he wanted to be able to email a set of featured listings to his mailing list. We thought it was a great idea, so we introduced the feature for all vFlyer business subscribers. This means that in addition to being able to email a single Flyer through your vFlyer account, you can now create a list of up to seven listings and send the list in a single email. You can choose from four different layouts for the email and apply any standard themes or custom themes in your account to the email. Here’s an example of a featured listings email:

Pretty cool, right? You can access this new feature by clicking the Account tab, then clicking the Email Flyer List sub-tab. To create a list, simply click Create New List and choose the Flyers and/or Teasers that you want to include. Then choose the layout and theme for the email, type a subject line, enter or import the email addresses you are sending to, and send it off. We even provide the HTML content of the email in case you want to send via another email service.
We hope you enjoy the new Featured Flyers email option. If you have feedback on it or other feature requests, let us know by emailing support@vflyer.com.
September 29, 2009
On Sunday night, we launched a new mobile landing pages for iPhone, Blackberry, G1 by Google (Android), and other mobile platforms. The new format is tailored to mobile devices and makes it significantly easier to view a Flyer from an iPhone, G1 phone, or another mobile phone.
Now, if you send a Flyer link to someone and that person opens the link on his or her iPhone, it automatically redirects to the new mobile format. This makes navigating the Flyer from the iPhone a snap. There are easy-to-read tabs for the Flyer overview, features, map, YouTube video, links, and other components of the ad. You can even share the Flyer on Facebook and Twitter in just a couple clicks.
As the number of iPhone users (and Android phone users, for that matter) continues to grow, the new mobile format will become increasingly important for vFlyer users because more and more of their colleagues and prospects will be accessing their Flyer content on these devices.
We hope to add more mobile features to our service in the near future. If you have any feedback on the new mobile format or ideas for other mobile capabilities, let us know by sending them to support@vflyer.com.
August 7, 2009
Welcome to the future of online advertising. Don’t stay silent in the crowded online marketplace. Speak up and give voice to your advertisements with our new innovative vFlyer Voice service. vFlyer Voice allows you to easily record voice narration that will play when people view your Flyers. Adding narration to your listings elevates them from simple slide shows to all-out virtual tours.
Did I mention that vFlyer Voice is incredibly easy to use? How easy, you ask? It’s as simple as answering a phone call. To record your voice messages, simply enter your telephone number in the vFlyer Voice application and our system will call you and enable you to record your narration over the phone. It’s really that easy.

You can record voice annotations for each photo in the slideshow or record a single message for your entire Flyer slideshow. The choice is yours. See vFlyer Voice in action…
One voice recording for each photo
One voice recording for the entire slideshow
vFlyer voice is available only to vFlyer business subscribers, so if you don’t have a business subscription, upgrade today to take advantage of this groundbreaking advertising tool. Why stay quiet? Speak up and unleash the power of your listings with vFlyer Voice.
July 24, 2009
Happy Friday! Our custom theme of the week comes from Astrid Zelaya, Consultant at Rent-One. This is such a well-composed theme where each aspect – the header image, background image, theme colors, and the other design elements – works beautifully with all the others. Also, Astrid takes advantage of our Showcase layout for Craigslist (see picture below), one of 10 Craigslist layouts available to business subscribers when they use a custom theme (and my personal favorite).

This Flyer is also a good example of a commercial real estate ad created through the vFlyer application. vFlyer now offers templates for office, industrial, and retail space, commercial land, shopping centers, and multi-unit buildings. The combination of vFlyer’s branding capabilities and these new categories is great news for all you commercial brokers out there.
Fantastic custom theme, Astrid! Keep up the good work!
If you have a vFlyer account and you haven’t yet created a custom theme, give it a try this weekend. You can create a custom theme in literally 5 minutes, and it will give you access to features of the vFlyer service that you couldn’t access before. Here’s a video to get you started.
We’ll be back next Friday with another Custom Theme of the Week, so if you’ve created or seen a custom theme and think it should be spotlighted, let us know by emailing support@vflyer.com.
July 17, 2009
After a brief hiatus, we’re back again with another Custom Theme of the Week. This week’s custom theme is from Cauley Chevrolet in West Bloomfield, Michigan. The header image is very clean and well-proportioned, and manages to fit the dealership logo, several car images, and a photo of the dealership without looking crowded or cluttered. It makes the theme look like it was built by a professional web designer! I also like the way they branded the main photo of the Flyer shown below – yet another way of getting your brand out there! Nice work, Cauley.
If you haven’t yet created a custom theme, take a look at this series of short video tutorials on our website to get started. And if you would like a custom branded theme of your own but don’t have the tools or the time to create one, contact support@vflyer.com. We may be able to assist you in building a custom theme.
We’ll be back next Friday with another Custom Theme of the Week, so if you’ve created or seen a custom theme and think it should be spotlighted, drop us a line at support@vflyer.com.
June 29, 2009
Beginning July 1, all California Realtors will need to include their CA DRE license number on any “solicitation materials intended to be the first point of contact with consumers,” as stated in a bill passed by the California State Senate (SB 1461). While the new amendment excludes electronic media, since vFlyer also provides print content for our users, we wanted to make sure that they had a way to include their DRE license number on their Flyers. That’s why we introduced an Additional Info field in the Account Profile, where you can enter not only your CA DRE license number but also other information, such as a mobile phone number. And given that different states have different laws regarding real estate advertising, the Additional Info field gives users more flexibility in terms of what information gets included in their Flyers and Account Profile.


You can find the Additional Info field on your Account page. Any text you enter in this field will appear in the Contact Information section of your Flyers (see images below).
Thanks to Chris Crane at Red Oak Realty, Kristine Johnson at Gallagher & Lindsey Realtors, and Jason Born of Signature Realty & Mortgage, Inc., for providing us with useful feedback on the new California law.
If you need assistance, call or email vFlyer Support.
June 12, 2009
Happy Friday! This week’s custom theme is from Richie Caliendo at Caliendo Automotive. I love the header image in this theme, with its classic-car look and elegant black background. This is one of the best auto dealer custom themes I’ve seen yet! Also, Richie takes advantage of our Showcase layout for Craigslist (see picture below), which has a nice big photo at the top of the Flyer to give the prospective buyer a better view of the car. The Showcase layout is one of 9 Craigslist layouts available to business subscribers when they use a custom theme. Other information and photos of the vehicles are displayed below the huge photo at the top.

Great custom theme, Richie!
Once again, for a useful introduction to creating and using custom themes, take a look at this series of short video tutorials on our website.
We’ll be back next Friday with another Custom Theme of the Week, so if you’ve created or seen a custom theme and think it should be spotlighted, let us know by emailing support@vflyer.com.
June 5, 2009
We’re introducing a new blog feature, the “Custom Theme of the Week”. We have so many great custom themes that our members have created using the Theme Editor and their own creativity and resourcefulness, we decided we had to show them off to the rest of the world. This week’s custom theme is from Ryan Hinricher at InvestorNation. Ryan made great use of an uploaded background image and a header image that’s seamlessly integrated with the background. I especially like the upward-pointing arrow in the logo and the contrast of white and blue between the header and background; it gives me a whole new way of thinking about what’s possible with the Theme Editor. Everyone on my team is quite impressed by this custom theme. Nice work, Ryan!

vFlyer’s Theme Editor enables any user to create his or her own custom theme and any business subscriber to upload a branded header image to a theme. It’s a great way of making your Flyers stand out from the rest, and the branding capabilities for business subscribers provide a vehicle for putting your brand front and center on your Flyers. For a useful introduction to creating and using custom themes, take a look at this series of short video tutorials on our website.
We expect to post a new theme every Friday, so keep an eye out for more fantastic custom themes. And if you’ve created a custom theme and think it should be spotlighted, let us know by emailing support@vflyer.com!
April 16, 2009
The last few weeks have been busy at vFlyer and I wanted to fill you in on some of the great new features we’ve introduced in that time. There are four new features and capabilities in particular that I want to highlight:
First, we added 8 new Craigslist layouts for our vFlyer business subscribers when you publish a Flyer using a custom theme. Now you can choose how your flyers will look on Craigslist. You want bigger photos? Check. You want creative and attractive layouts? Check. See for yourself… New Craigslist Layouts. Also, visit the vFlyer Support Wiki for information on how to use these new Craigslist Layouts.
Second, we enhanced our print content for our vFlyer business subscribers. Now when you print a Flyer that uses a custom theme, you will get a whole second page full of photos. This feature was added due to the popular demand of our users. You see… we do actually listen to you. There are more print layouts on the way.
Third, we added a new narrow blog layout for our vFlyer business subscribers. The blog layout is 480 pixels wide and thus fits most major blog sites including Active Rain and Localism. When you publish a flyer with a custom theme, you can access the blog layout HTML by selecting Blog from the HTML drop-down menu. Then all you have to do is copy and paste the HTML to the blog of your choice. It’s that easy!
Last but not least, you can now share your Flyers on Twitter. When you publish a Flyer, a Share on Twitter link will appear under the More Options section on the right side of the Publish Successful page. We have even created a special shortened URL for Twitter that fits well within the 140 character limit. If you want to get the word out about your Flyer, use Twitter and you can connect with millions of others. For more information on the rapidly increasing popularity of Twitter, check out this article from TechCrunch.
We hope you enjoy these new features. As we continue to enhance our services to make vFlyer better and better, feel free to offer any suggestions you have on how we can make vFlyer work best for you. Send your feedback to support@vflyer.com. We look forward to hearing from you!
March 10, 2009
I’m excited to announce that vFlyer members can now post links to their Flyers to Facebook right from their vFlyer accounts! It couldn’t be easier – after you publish or re-publish a Flyer, on the Publish Successful page, you’ll see a link labeled Share on Facebook. Click this link and you’ll be taken to your Facebook account; if you’re not already logged in, you’ll be prompted to do so. Once in your account, you’ll see a link to your Flyer and a thumbnail of the main photo posted to your profile. It’s about the easiest way to get your listing content onto Facebook available.
Here is how it will look on Facebook
Don’t forget that you can post your vFlyer Widgets to Facebook from your vFlyer account, also quite easily. To do this, once you’ve created a Widget in your vFlyer account, click the Post to button and select Facebook. You’ll then be prompted to log into your Facebook account if you’re not already logged in. And then you’re done! Your Widget is posted to your Facebook profile. It’s just that easy.
Here is how it will look on Facebook
This is another service enhancement suggested by one of our members. Keep the suggestions coming.
February 19, 2009
Many of you have no doubt seen this already, but We recently redesigned the logged-in homepage to make it cleaner and easier to navigate. We changed the Flyer and Widget Dashboards so that they’re both accessible within the same frame via different tabs and added an Image Dashboard where you can easily upload images and access images you’ve already uploaded and enhanced using our Watermark Plus image enhancement program. In addition, we added a News Feed to give you updates on what’s new with vFlyer and a feedback widget so that you can send us your questions, comments, and suggestions right from your account.

We hope these changes make your experience of using vFlyer even better. If you have comments about the new logged-in home layout, feel free to send us a message through the feedback widget!
February 10, 2009
I am pleased to announced the first of many service releases to support members outside the U.S. This release focuses on the needs of Canadian members. First, we added support for Canadian addresses and currency. Second, we added support for automatic submission of Canadian listings to Backpage.com and Vast.com. We expect to add more partner sites for Canadian listings in the coming months. Third, we updated our registration process to enable Canadian users to enter their postal code and timezone so that we can provide traffic reports and display times on your listings accurately. I am certain that we will receive more suggestions from our new and existing Canadian members. Thanks in advance.
Here is an example of one of the first published flyers with the new Canadian support:

November 21, 2008
After many late nights over the last week, we completed our latest round of computer system upgrades. The biggest part of the recent upgrade was the addition of a new storage server. This new storage server will enable us to add storage as needed without having to reboot our servers. Now that this is behind us, we can be focused on adding support for more Marketplaces, more Widgets, and other cool marketing tools.
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